Businesses engaged in foreign trade export, cross-border e-commerce, and bulk goods distribution all know that cat litter packaging has never been a simple “bagging and sealing”. Packaging technology directly determines the transportation damage rate, storage shelf life, fragrance retention effect, terminal word of mouth and return rate. The same cat litter, with different packaging schemes, has different shipping experience, terminal texture and after-sales performance.
Many buyers only pay attention to the quality of cat litter itself, ignoring the packaging adaptability. In the end, there are some after-sales problems, such as dampness, exhausted fragrance, damaged bag body and serious dust accumulation. From the factory perspective, this paper deeply compares the process differences, cost advantages and disadvantages, adaptation channels and market scenarios between ordinary packaging and vacuum packaging. Help buyers accurately choose the most suitable packaging scheme according to their own customer groups, reduce cargo damage and increase product premium.
This paper compares the process differences, advantages and disadvantages, cost structure and applicable market between vacuum packaging and ordinary packaging from the factory side to help buyers accurately choose the packaging scheme that suits their own channels.
First, ordinary breathable packaging: general market models.
1 Process characteristics
Ordinary general packaging in the market adopts single-layer PE film material. Simple structure, micro air holes and simple sealing process. With high production speed and low cost of raw materials, it is the mainstream choice for low-end e-commerce and low-cost products in China. The overall process does not pursue protection, but only meets the basic dress requirements.
2 Advantages and disadvantages of ordinary general cat litter packaging
The core advantages of ordinary packaging are only two points: low price and fast delivery. It is suitable for the domestic low-end market with fast capital turnover, quick clearing of goods and small profits but quick turnover.
But the short board is very deadly. Single-layer film has poor protection, and it is not moisture-proof, waterproof and dustproof. The breathable structure will make the fragrance of the essence volatilize continuously, and it will lose its fragrance after being stored for a few days. In long-distance transportation and logistics sorting, bag bursting, bag cracking and sand leakage are easy to occur. In the environment of high temperature and high humidity, it is easier to absorb moisture and become soft, moldy and deteriorated, and the cargo loss rate is extremely high.
On the whole, ordinary breathable packaging is only suitable for the sinking market with short-term retail, rapid turnover of goods and low price. It is totally unsuitable for foreign trade shipping, long-term storage and high-end brand channels.
Second, vacuum compression cat litter packaging: a high-end standard for export.
1 Process characteristics
Vacuum compression packaging is the standard configuration of high-end cat litter for foreign trade export at present. Thick double-layer PE composite film is adopted, which has strong toughness, tensile resistance and tear resistance. Through automatic vacuum equipment, the whole process of uniform vacuum pumping, constant temperature hot pressing sealing and setting compression is completed. The bag body is completely sealed, isolated from air, water vapor, dust and bacteria, and its protective performance is full.
2 Core advantages
The core advantages of vacuum cat litter packaging are very comprehensive. First, it is powerful against moisture and mildew. Completely isolated from water vapor, it will not regain moisture and soften under high humidity environment, greatly extending the shelf life. Second, the ability to lock incense is extremely strong. The fragrance molecules are firmly locked in the closed environment, and the fragrance will not be lost or changed in long-distance transportation and long-term storage.
Third, transportation is zero damage. The bag body is tough and shaped, resistant to extrusion and beating, and the logistics damage rate is almost zero. Fourth, save logistics costs. After compression, the volume is smaller, the loading capacity of a single container is greatly improved, and the shipping cost of a single container is effectively reduced. At the same time, the appearance is flat and advanced, the texture is outstanding, and the brand premium ability is stronger.
3 Disadvantages
The only shortcoming is that the cost is slightly higher. Thickening film material, automatic vacuum equipment and one more compression process will slightly increase the production cost of single package. At the same time, the production time is longer, and the equipment ac
curacy is required. Small factories have no equipment and technology, so it is impossible to stably mass-produce high-quality vacuum goods.
4 Applicable scenarios
Vacuum packaging accurately adapts to high-end scenes such as foreign trade export, cross-border boutique shops, high-end private brands, long-distance shipping orders and long-term stocking sales. It is an essential packaging scheme for overseas reputation, brand premium and reduction of after-sales cargo damage.
III. Comparison of shipping, warehousing and terminal experience between the two packages
There is a huge experience gap between the two kinds of packaging in warehousing and shipping scenarios. Ordinary packaging in high-temperature and high-humidity shipping containers will continuously inhale moisture. After the arrival of the goods, problems such as soft sand, mildew, exhausted fragrance and dust accumulation in the bag generally occur. The complaint rate of end customers is high, which seriously affects word of mouth.
The whole process of vacuum packaging is sealed and isolated. Regardless of shipping, land transportation and long-term storage, the quality of arrival is completely consistent with the factory condition, with zero deterioration, zero fragrance loss and zero damage, and the terminal experience is stable and full marks.
IV. Suggestions on factory packaging customization
From the point of view of factory customization, give buyers clear suggestions on product selection. Focus on overseas markets, cross-border platforms, high-end private brands, give priority to vacuum packaging, and rely on texture and stability to make word of mouth and premium.
Mainly focus on domestic low-cost running volume and short-term turnover supply, and can choose ordinary packaging to control costs. The formal source factory supports full-scale customization, including color printing LOGO, dumb film bright film, bronzing process and exclusive thickness customization, which fully meets the OEM private standard requirements.
